LEGAL
Privacy Policy
Last updated: June 2026 · Positive Strategies, trading name of Melissa Booth-Simonsen · Warrington, Cheshire, UK
Questions? [email protected] · See also: Privacy Policy • Terms of Use • Cookie Policy
This policy explains what cookies are, which ones this site uses, and how you can control them. Analytics and marketing cookies are only set after you give consent via the banner on your first visit.
01
What are cookies?
Cookies are small text files placed on your device when you visit a website. They are used to make websites work, remember preferences, and provide information to website owners.
Some cookies are essential for the site to function. Others are optional and only set with your consent. Cookies set by third-party services (Google, Meta) are subject to those companies' own privacy policies.
02
How we use cookies
This site uses cookies in three ways: to make the site work (essential), to understand how visitors use it (analytics), and to support advertising and retargeting (marketing). Essential cookies are set automatically. Analytics and marketing cookies require your consent.
03
Essential cookies
Necessary for the site to function. Cannot be switched off. Set in response to actions you take, such as filling in a form or setting cookie preferences.
Name
Session cookies
CSRF/ security tokens
Cookie consent preference
Provider
GoHighLevel
GoHighLevel
GHL/ Consent tool
Purpose
Maintains your session. Required for forms and checkout to work.
Protects forms from security attacks.
Remembers your cookie choices so you are not asked again.
Expiry
Session
Session
1 year
04
Analytics cookies
Help us understand how visitors interact with the site. Only set with your consent. Provided by Google Analytics (Google LLC). Data may be processed on Google's servers in the United States under the EU-US Data Privacy Framework.
Name
_ga
_ga_XXXXXXXX
_gid
Provider
Google Analytics
Google Analytics
Google Analytics
Purpose
Distinguishes unique users. Used to calculate visits, sessions, and traffic source data.
Persists session state. Replace XXXXXXXX with your GA4 property ID
Distinguishes users across page visits.
Expiry
2 years
2 years
24 hours
05
Marketing cookies
Set by Meta via the Meta Pixel. Track visits and actions to measure advertising effectiveness and enable relevant ads on Facebook and Instagram. Only set with your consent. Data processed by Meta Platforms, Inc. in the United States under the EU-US Data Privacy Framework.
Name
_fbp
_fbc
Provider
Meta (Facebook Pixel)
Meta (Facebook Pixel)
Purpose
Identifies browsers for tracking across sites using Meta advertising. Used to deliver and measure ads.
Stores last ad click attribution. Only set if you arrive via a Facebook ad link
Expiry
3 months
3 months
06
Managing your preferences
When you first visit this site, a cookie banner asks for your consent before any non-essential cookies are set. You can change your choices at any time using the cookie settings link in the footer.
You can also manage cookies through your browser:
To opt out of Google Analytics across all websites: Google Analytics Opt-out Add-on
07
Changes to this policy
I may update this Cookie Policy from time to time. The "last updated" date at the top will reflect any changes
© 2026 Positive Strategies | Melissa Booth-Simonsen. All rights reserved.
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